Marketing Manager (Formal)IIField Marketing ManagerJob Skill RequirementsSpecified Duration of Work (If Any)...Duration-Compensation Type, Rate, and Annualized Result...Compensation- - - Estimated hours a skill will be applied during the task. Could be simply the task hours or specific to the skill...ExperienceLevel of skill required. Based on the tiered Job system (I - V) and a sublevel scale from 1 t0 10...1st YearLevel of skill required. Based on the tiered Job system (I - V) and a sublevel scale from 1 t0 10...StandardsSkills Required for the task...SkillsPoints are in Thousands...(in Thousands)Estimated hours a skill will be applied during the task. Could be simply the task hours or specific to the skill...CredentialLevel of skill required. Based on the tiered Job system (I - V) and a sublevel scale from 1 t0 10...LevelFocus is the proportion (based on intensity and frequency) a skills is applied relative to the other skills...HoursThis interpretation of Skill Points is based on the skill, hours, level and focus attributes (among other proprietary factors)...PointsUsage is the predicted application rate of the skill throughout the task relative to the number of hours...UsageThis interpretation of Skill Points is based on the skill, and the applied usage attributes (among other proprietary factors)..PointsComprehensive plan for a company's advertising efforts, designed to build brand awareness, drive sales, and attract new customers by communicating the value of products or services to a specific audience through selected channels and a message. ...Advertising StrategyBL2.5Level Tier II - 4 4 II 822Weekly/ 10W1022Strategic, planned set of activities designed to achieve specific business and marketing goals by promoting a product or service to a target audience. ...Marketing ProgramsBL2.5Level Tier II - 4 4 II 822Daily/ 2D222Actions designed to increase the number of customers and sell more products or services. How a business will articulate its key value proposition to its customers. ...Marketing StrategyBL2.5Level Tier II - 4 4 II 822Weekly/ 10W1022'Area of accounting focused on the internal needs of a business, such as determining the costs associated with producing goods or services, analyzing profitability, and controlling expenses. ...Cost AccountingBL2.5Level Tier II - 4 4 II 822Daily/ 1D17'Strategic sequence of steps and activities that promote your company's product or service, with a specific goal in mind. ...Marketing CampaigningBL2.5Level Tier II - 4 4 II 822Daily/ 1D17'Use distinguishing symbol, mark, logo, name, word, sentence or a combination of these items that companies use to distinguish their product from others in the market. ...Product BrandingBL2.5Level Tier II - 4 4 II 822Daily/ 1D17Act or occupation of writing text for the purpose of advertising or other forms of marketing. ...CopywritingGP1Level Tier II - 4 4 II 425Weekly/ 8W816'Commercial activities including the electronic buying or selling products and services which are conducted on online platforms or on the Internet. ...E CommerceGP1Level Tier II - 4 4 II 425Daily/ 1D17Review of all active digital channels, assessing their effectiveness and how well they align with a business's goals. ...Digital AuditingGP0.5Level Tier II - 4 4 II 292Weekly/ 6W610Process of tracking, measuring, and evaluating Key Performance Indicators (KPIs) to assess how well a business or project is achieving its goals. ...KPI AnalysisGP0.5Level Tier II - 4 4 II 292Weekly/ 6W610Process of improving the quality and quantity of website traffic to a website or a web page from search engines, ...SEO OptimizationGP0.5Level Tier II - 4 4 II 292Weekly/ 6W610Objective analysis and evaluation of an issue in order to form a judgment. ...Critical ThinkingBL2.5Level Tier II - 4 4 II 822Daily/ 2D222''Interactions between departments, team, and / or group from within a company, usually suggesting working together from different disciplines or parts of the company. ...Internal CollaborationBL2.5Level Tier II - 4 4 II 822Weekly/ 6W610'Subject Matter Experts (SMEs) and senior stakeholders requires clear, concise communication specific to each group's needs and perspectives. ...SME CommunicationBL2.5Level Tier II - 4 4 II 822Weekly/ 6W610Solving problems from a non-sequential information-processing mode. ...Intuitive Problem SolvingBL2.5Level Tier II - 4 4 II 822Daily/ 1D17Ability to judge, make a decision, or form an opinion objectively, authoritatively, and wisely, especially in matters affecting action ...Judgment and Decision MakingBL2.5Level Tier II - 4 4 II 822Daily/ 1D17Discussion aimed at reaching an agreement. ...NegotiationGP0.5Level Tier II - 4 4 II 292Weekly/ 6W610'Process of preparing a formal written document for a business setting. ...Report WritingGP0.5Level Tier II - 4 4 II 292Weekly/ 6W610Category of fields within the service industry that includes lodging, food and beverage services, event planning, theme parks, travel agency, tourism, hotels, restaurants, nightclubs, and bars. ...Hospitality IndustryGP0.5Level Tier II - 4 4 II 292Monthly/ 30M3012'Microsoft spreadsheet application ...MS ExcelGP0.5Level Tier II - 4 4 II 292Monthly/ 30M3012...Total Skill Points:11945241Objective is the primary goal of the task...Description- Link is a way to share an internal link to the task (if there is one)...Job LinkSkills Label™ Patent 11587190 skillslabel.com
  

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A Job Label is a complete ROI for a standard job listing lasting a year or less. Job Labels standardize what skills are required for both prior experience and first year application.

A template establishes baseline job requirements. A job posting and the company listing the job should have different requirements, so on a Job Label the referenced skills and their definitions change. Skills might get added or removed.

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